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Branding
Digit-One develops brand strategy, identity and guidelines: at home in digital, just as solid in print.
A strong, coherent brand strategy helps your company stand out from the competition and builds customer loyalty. We develop brands that work everywhere: on your website and in your shop just as well as on a business card.
Defining a strong brand
Our branding process begins with identifying a company's core values and messages. We then develop a brand platform built around these values and messages. On this basis, your brand identity takes shape: your new logo, colour palette, fonts, photo style, tone of voice, slogan and much more.
This ensures a coherent communication strategy across touchpoints such as website design, advertising materials and social media posts, so your message reaches your customers at every stage of their journey with your company.
Brand analysis
We look at your brand from different angles to find out what sets it apart from the competition, how well it serves the needs of all target groups, and finally to identify its core values.
With this understanding, we develop a strategy aimed at strengthening those core values and making them more visible, so your customers feel them more strongly than ever.
Brand staging
We turn the added value of your brand into a personal brand experience across all touchpoints.
To do this, we give your brand an unmistakable profile: with an individual corporate design and a tailor-made communication strategy.
Branding in one sentence
Branding at Digit-One means developing a brand with a clear profile and making it tangible at every touchpoint, from your website to your business card.
What belongs to your brand
- Logo & word mark
- Colours & typography
- Imagery & photo style
- Tone of voice, slogan & brand storytelling
- Naming, if a new name is needed
- Guidelines your team can work with
Bookable individually or as a package.
Four steps, one profile: this is how a brand takes shape that your team can actually work with afterwards.
At home in digital, solid on paper
Our sweet spot is the brand in digital spaces: a logo that works as a favicon, colours that hold up in an interface, typography that stays responsive. Because our brands are developed by people who also build, your corporate design survives the journey from concept to CMS without friction.
And when it goes on paper: we handle the classic print applications of your brand with the same care and at the same level.
For a great experience, your brand needs a compelling story, carried by strong images and symbols. We help you tell that story so you communicate better with your target group.
Let's discuss your vision with us
A strong brand is the foundation. Whether design, concept or development comes next: here you'll find all complementary disciplines from a single source.